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Simply crediting the development of Chinese furniture design to the "vassal" sounds a little extreme, but the 30-year development pattern of the Chinese furniture industry gives designers no reason not to take a slice of the cake, especially in the last decade, when product differentiation Become the best means of market competition, and design has also become a paradox for manufacturers to compete for.
When it comes to "vassalism", it is necessary to talk about the leader-there is no doubt that the boss of the manufacturing company is the undoubted leader, from the beginning to set up a design department, recruit "drafters", and later spend money "buy "Design", the shape of the final product, is always up to the boss. Although we call it the market demand, it is straightforward to say that it is the boss's preference. They have indeed trained a large number of designers and even led to the establishment of many design companies. Conversely speaking, the foundation and development of modern Chinese furniture design is closely related to this kind of "vassal", and the owners of the manufacturing companies are indispensable.
Today, when some bosses start to look more forward-looking, while the other bosses have poor skills, a large number of designers and even design companies that are used to "vassal" begin to lose their direction. Here, we will inevitably lament the sadness of Chinese furniture design, but this may not be the fault of the Chinese furniture designer. One by one is like a child's grown-up. Parents' love is a kind of beauty, but it is weakened. The child's ability to be independent, and its gains and losses, have their own comments.
Spring of Chinese furniture design
Even if the starting point is not high, even if it is difficult or shy, it will not affect the arrival of spring.
The arrival of design spring depends on the objective needs of the market. On the one hand, consumers are maturing, and there are more and more requirements for design. The lack of design and rough-made products have been difficult to adapt to consumer demand; on the other hand, the trend of personalized and customized furniture has made design more The place of use, and the furniture brand seeking a way of differentiation, is inseparable from the design escort.
Specific to the market, high-end consumer demand in first- and second-tier cities is increasingly biased towards personalized customization and high-meaning appeal with luxury attributes, which will be a good place for high-end design; there is a huge presence in third- and fourth-tier cities The development space of Chengdu furniture brand in the process of downward movement, the research and development of products and brands suitable for such urban consumer groups have just begun; the network channels are like fire, and the research and development of product systems suitable for online sales are also design. Brand new virgin land ...
As a result, for designers, spring has just begun, but if they still have a "vassalist" mentality, they still do not break through innovation, which is probably unsustainable. On another level, when furniture manufacturers and bosses can no longer win the market through simple imitation, they lack systematic design thinking and will gradually lose their complete dominance of design. And a group of designers who deeply study the use and consumption habits of furniture, whether they are co-developed with manufacturers in the role of collaborators or joined the market competition with independent brands, it will be a real spring of Chinese furniture design!
The early spring of design Chinese spring of furniture design