Ready to open! Diamond and jewellery industry welcomes "policy red envelope"

Abstract Recently, the General Office of the State Council issued a number of "Opinions on the development of a "three products" special action for the consumer goods industry to create a good market environment" (hereinafter referred to as "Opinions"), deploying the consumer goods industry to increase varieties, improve quality, create brands &...
A few days ago, the General Office of the State Council issued a number of "Opinions on the development of a "three products" special action for the consumer goods industry to create a good market environment" (hereinafter referred to as "Opinions"), deploying the consumer goods industry to increase varieties, improve quality, create a brand "three products" special action . As an important part of the consumer goods sector, the domestic gold and diamond jewelry market has also obtained policy support. It is foreseeable that the promulgation of the "Opinions" will have a profound impact on the development of China's gold and diamond jewelry industry.
The role of the policy is always accompanied by the growth of the industry. Since the release of the gold control by the state in 1982, the Chinese gold and jewellery industry has re-connected the “golden fault” that has been interrupted for 32 years, and the industry is reborn. In 2001, the state abolished the plan management system for gold “comprehensive purchase and distribution”, and the industry ushered in explosive growth. In 2004, the Shenzhen Municipal Government supported the establishment of the “Shuibei Industrial Base”, and the “Shenzhen Manufacturing” of the jewelry industry began to prosper. In 2006, the adjustment of the diamond tax promoted the growth of the domestic diamond industry in the sun... Looking back over the past 30 years, the Chinese gold and jewellery industry has emerged from loneliness and nowhere to see the scenery, and cannot be separated from the support and care of the policy.
But today, after reviewing the Chinese jewellery industry, after years of tempering, we have not reached another level of expectations. Especially in recent years, with the downturn in the sales environment, the problems in the growth of industrial enterprises have gradually revealed: the pursuit of current interests, low products End and homogenization, follow-up and fight for price, especially the value-added creation of design, brand and exquisite crafts. Objectively speaking, the current domestic jewellery industry's supply capacity has become more and more difficult to meet the increasing consumer demand and brand requirements of today's consumers.
A representative product is pearl. Freshwater pearls from Zhuji were sold to Japan in one bag and one bag. Japanese companies re-dyed and packaged them in “made in Japan” and sold them one by one to China. The same pearls, drifting across the ocean, changing their faces and returning to China, the value of the price will increase by several times. The huge difference between the price difference and the profit of the enterprise reflects the deep level of the Chinese industry's brand and quality indifference. problem.
Nowadays, the introduction of the "Opinions", although aimed at the entire consumer goods sector, the basic provisions apply to the jewelry industry. This top-level design from the top of the country, together with the participation of relevant government departments and industry organizations named in the Opinions, under the joint efforts and leverage, the Opinions will be expected to become a new development in the Chinese jewellery industry and usher in new developments. The general outline of the stage.
In general, the "Opinions" is to form a policy combination box through the specific tasks of the "three products" and related supporting programs, and strive to promote the upgrading of the consumer goods industry as a whole.
The core of the Opinions is to raise the variety, brand and quality as the target task, and exert strength from both the supply side and the demand side to increase the variety, quality and brand to meet the needs of consumer consumption upgrade. Among them, “increasing varieties” mainly include improving the level of creative design, increasing the supply of medium and high-end consumer goods, developing smart consumer goods, and developing consumer goods with national characteristics. “Quality” refers to the development of international benchmarking, strengthening quality and precision management, and promoting quality inspection and testing. Certification, etc.; “Create a brand” focuses on improving brand competitiveness, cultivating well-known brands, and promoting brand internationalization. These above-mentioned formulations are basically in line with the overall state of the current jewellery industry and are in the midst of problems. The proposed upgrade direction is also related to the transformation of smart manufacturing, new national standard revision, design regression, and development of high-end brands that have begun to surge in the industry. echo.
The overall design of the Opinions is for the whole industry, but it also provides a relaxed market environment for individual jewellery companies. In order to ensure the smooth implementation of the “three products” special action, the “Opinions” proposed seven safeguard measures: improving market access, creating a good business environment, strengthening market supervision, improving industrial policies, increasing policy support, playing the role of associations, and strengthening Media guide. In particular, it is emphasized that all regions and relevant departments should formulate specific plans in light of actual conditions and focus on improving policies. This provides a strong entry point for jewelry companies to provide policies and support to local governments.
Every step in the reform must break through the criticisms of various traditional habits and "mainstream" views. The warm current of the industry that is slowly flowing under the icy ice will be expected to catalyze the completion of the "ice-breaking trip" with the help of the "Opinions" policy. By 2020, we hope to see that the Chinese jewelry industry at that time has entered a new stage.
The winners are successful, and the big "red envelope" of the policy has been issued.

Digital Water Curtain Fountain

We are a modern enterprise specializing in the production and sales of indoor and outdoor fountains and other products. We have a design and construction team with nearly 30 years of experience.Our company mainly engages in various kinds of music fountains, light shows, digital water curtains, water curtain movies, dry sprays and other diversified fountains.Digital water curtain not only gives people a supernatural enjoyment of the trinity of sound, shape and color, but also takes water as the basic element. It is a new type of waterscape equipment with a sense of science and technology.

Digital Water Curtain Fountain,Water Screen Fountain,Fountain Outdoor,Digital Water Curtain Fountain

Wuxi Jinshanghua Environmental Equipment Co., Ltd , https://www.jshfountain.com