How to solve the problem of "shortage" of LED products?

As the saying goes: "The troops and horses are not moving, and the grass and grass are first." In marching wars, the importance of food and grass is self-evident. The business market, "the importance of product supply" is no less than "grass supply in the march", if manufacturers can not ensure that LED lighting products delivered on time, then for the business, it is tantamount to "shortage of food."

Difficulties

We say good goods?

Mr. Xia, lighting distributor of Sanming City, Fujian Province, mainly operates engineering channels. In the past few years, he represented a well-known brand A. Recently, his local government has purchased a batch of lamps for a large-scale engineering project. Mr. Xia saw a rare opportunity and spent a lot of time and effort to open up all major areas. In the end, the person in charge of the project promised to use Mr. Xia's A brand.

Seeing that everything has been finalized, Mr. Xia placed orders with A brand manufacturers one month ahead of schedule and communicated by telephone from time to time, hoping that the manufacturers could deliver the products to Sanming City on time. In the first 10 days of delivery, A brand manufacturers also vowed to promise that the products could be delivered on time, but waited until the project entered the lighting installation, Mr. Xia did not wait until the product. Indignantly, during this period, the factory never revealed information that “the product could not be delivered on time”, resulting in Mr. Xia being unprepared and losing a large number of engineering orders. Mr. Xia’s integrity in the local market Degrees and influence are also deeply affected.

"Say that the arrival of the good beginning of the month, immediately to the end of the month, the product has not been sent to me," "I have a few brands of agents are not available in a timely manner phenomenon, which allows us how to live business?", "I I feel that the biggest problem in the current stage of operation is that the manufacturers can't ship to me in time. "... More manufacturers are out of stock, out of stock, and suppliers are not promptly complaining, voicing, grunting and so on.

Indeed, "unable to supply in time" is probably one of the most unacceptable realities for businesses at this stage. As Wang Rui, general manager of Chengdu Linrui Lighting Appliance Co., Ltd. puts it: “The lack of supply or the lack of timely delivery of the equipment will bring great losses to the dealers, as it will increase the delay in delivery costs and additional transportation costs. It will directly lead to a decrease in customer satisfaction, loss of word-of-mouth built up over many years, and will likely create resistance to subsequent sales."

In addition, if the project channel is out of stock, it will bring a certain degree of economic losses to the dealers. In serious cases, it will still fail to receive the final payments, resulting in the loss of customers, or even cause legal disputes, so that the dealers bear High compensation for breach of contract, etc.

We say good goods? A sigh and a sigh.